Today I attended the internet marketing conference hosted by Portland State University.

Like any conference I’ve ever attended, a person has to wade through a lot of irrelevant information before hearing something useful. I grit my teeth when speakers seem unprepared, waste time, go off topic, and don’t always think through the exact information that would be most useful to the audience. Boiled down, here is exactly what I found useful:

4 Social Media Marketing tips:

1. When you attend conferences/tradeshows, always write up a summary, take photos/video, and post on your blog. It will be something of interest to your users, will help build trust, might invite user comments, and can help drive traffic through searches.

2. If you have a WordPress blog, submit it to the showcase:

http://wordpress.org/showcase/

3. If you have videos, submit to blip.tv

4. Use Yahoo Pipes and Netvibes to aggregate content

That’s it. Everything else I heard presented was either too basic, too vague, or off topic.

Websites not mentioned, but I thought would have been: Flickr, YouTube, StumbleUpon, Digg, Yahoo Buzz, Delicious, Reddit