Resume
Experience:
Columbia Analytical Services
Webmaster
Kelso, WA (2008 - Present)
- Redesigned entire website and helped establish a new corporate brand image, including a new logo.
> See Example - SEO and online marketing techniques led to a 600% increase in web traffic and 300% increase in sales leads within 6 months.
- Transformed a small 80 page website into a significant 5,500 page website to become the best website in its industry.
- Managed email marketing and helped with writing / editing press releases, surveys, and facilitation of various marketing functions
- Offered professional photography and video production.
- Served as administrator for a new Salesforce CRM account; assisted with training and encouraged its adoption.
Turbo Photo
Internet Marketing / Owner
Portland, OR (2002 - Present)
- Created a successful 70,000 page stock photography website business and 75 stock photo CD-ROM products.
- Used successful advertising techniques to stimulate sales: public relations, coupon promotions, purchase incentives, contests, link exchanges and more.
- Managed 5,000 subscribers for weekly email newsletter.
Timbercon
Webmaster / Internet Marketing
Lake Oswego, OR (2006 - 2007)
- Created a 4,000 page website, increased traffic 7x, and doubled online sales.
- Increased organic search traffic 300% in 6 months and 700% in 9 months- from approximately 60 visitors/day to 400-500/day by effective SEO techniques, link building, posting on forums, blogs, and news sites.
- Wrote articles and press releases for technical content- distributed to list of media editors.
- Created 22 product datasheets. Wrote copy, designed, and did photography.
Intel
Web Design
Hillsboro, OR (2000 - 2000)
- Designed UI (user interface) layouts and graphics from concept to completion for high visibility web-based software visible by 1 million users.
- Worked within Intel WebOutfitter Service - a global marketing program which provided online services to Pentium III owners.
- Supervised overall graphic quality of software tools and services.
- Performed QA functions - monitored, tested and verified graphic improvements.
- Worked with teams of developers and product marketers to integrate graphics.
Symantec / 2020 Software
Marketing Specialist
Beaverton, OR (1999 - 2000)
- Managed marketing communications, sales and customer service for software development tools.
- Initiated marketing programs to increase sales and corporate visibility.
- Produced special-offer email blasts, print ads, press kits, product giveaway promotions, and other marketing programs for target audience of 10,000.
- Managed 50 international resellers - US, Canada, UK, Denmark, Germany.
- Improved e-commerce efficiency and supervised website content.
- Hired, trained, and managed Office Assistant.
Extensis
Graphic Design & QA
Portland, OR (1997 - 1999)
- Designed and produced effective marketing materials: direct mail, catalogs, brochures, packaging, collateral, tradeshow signs, web graphics and animations.
- Assisted in producing 30 lucrative direct marketing campaigns, mailed to more than 2 million households.
- Part of a fast-track team, awarded "Fastest Growing Software Company in Oregon" three consecutive years.
- Tested and developed graphics software. Authored software test plans.
Technical Skills:
- Expert in graphics software: Photoshop, Illustrator, QuarkXPress, InDesign
- Experience in web software and coding: Dreamweaver, ImageReady, Fireworks, Flash, MySQL, HTML, CSS, and PHP
- Proficient in Microsoft Office: Excel, Word, PowerPoint, Project
- Skilled in photography and video production
Awards & Offices:
- Toastmasters Int'l - Advanced Communicator Bronze Award, Competent Leadership Award, mentor and former VP Public Relations officer
- American Red Cross - former volunteer and CPR / first aid certified
Education:
M.B.A., California Polytechnic State University, San Luis Obispo, CA. (2001 - 2003)
- Secretary of MBA Association
- Won $2,000 award in Business Plan Competition
- Assembled dynamic team of MBA students to develop and market software product: MBA CD
B.A. Advertising/Graphic Design, Abilene Christian University, Abilene, TX, (1991 - 1996)
- Texas Intercollegiate Press Association, ad copy/design - 1st place
- 1996 American Advertising Federation Award - graphic design
- President of AAF student club
- Member of a steel drum band
- Tutored professors in graphics software at Center for Teaching Excellence
Personal Information:
- Performed for thousands of people in multiple bands for more than 20 years - playing drums
- Enjoy outdoor activities: running, hiking, mountain biking, racquetball, tennis, volleyball, spelunking, and scuba diving
